the taste of coffee is we can not refuse, want a better management of the coffee shop, but also requires a certain skill, in order to successfully operate a coffee shop, is not an easy thing to do, not only to have a good product, but also to have good management methods, so as to let you the store business is hot, wealth and gain more profit. So, for the first time entrepreneurs. How to run a good coffee shop? What elements should be followed?
the appropriate location is the key to the choice of coffee business, once friends said: if a coffee shop can choose a good and appropriate point, the success rate of more than 70%. If we are fishing in the shadow of the fish is very light, then do not expect to have a good harvest.
similarly, if the customer footprint is sparse, even if the size of the shop built, the display of how attractive coffee, sales are also difficult to achieve the ideal. The principle of a coffee shop is to build a shop in a place where it can attract customers (that is, the so-called "port"). In particular, a small coffee shop, because it is not like a large coffee shop will have other comprehensive skills, so more attention should be paid to the choice of location, which will be the starting point for the success of the cafe.
in the cafe, a force of coffee must be very strong, no matter what kind of coffee, if high in price formulation, or have poor quality coffee, consisting of not complete, or not enough inventory of coffee and other phenomena, immediately will affect sales, naturally not easy to increase fixed customer. In the operation of the coffee shop, not only to face the competition in the region of the coffee shop, but also to face the competition of all kinds of stores, so the beauty of coffee will become the basis for the success of the store.
goods as a whole strategy for coffee, but also need to pay attention to. Such as business planning, coffee procurement, coffee development, stock management, and even the logistics of the commodity business, such as the integration of all the goods related activities, and the strengthening of the coffee shop has a very close relationship.
is the most direct, the cafe in the guest service personnel, have elegant posture, and pay attention to clothing, makeup and other instruments; customer reception on the occasion, there should be appropriate expression, several appropriate coping attitude. All the waiters should have rich knowledge of coffee, timely to explain to customers, but also have the ability to negotiate.
and shop interior decoration facilities, attractive and beauty of the bar and store furnishings, lighting and so on, are used effectively, and further strengthen the advertising media publicity, and provide a variety of recommended